Tapestry Segmentation

Tapestry Segmentation is an ESRI tool that classifies neighborhoods into 67 unique segments based on demographics and socioeconomic characteristics. It describes US neighborhoods in easy-to-visualize terms. Each Tapestry Segment is defined by common traits. Tapestry Segmentation is a core component of ALEX Labs’ Real Estate Community DNA™.



Rooted Rural

Enjoy hunting, fishing and gardening
Spend time watching TV and with pets
Buy American made, buy generic
Traditional gender roles
Politically far right


Click here for details on Rooted Rural ESRI Tapestry Segment.

Rooted Rural is a segment of the ESRI Lifemode Group 10 "Rustic Outposts" and ESRI Urbanization Group 6 "Rural."

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