ESRI organizes the US population into 67 distinct Tapestry Segments. Tapestry Segments organize markets that share similar traits. ESRI further defines them based on common:



Experiences

Lifestyles

Choices

Significant demographic traits
Location

ESRI LifeMode Groups represent Tapestry Segments (specific population groups) that share common experiences, lifestyles, choices or significant demographic traits. There are 14 ESRI LifeMode Groups.

ESRI Urbanization Groups represent Tapestry Segments (specific population groups) that share similar locations, from major city' primary urban centers to farms and ranches. There are six ESRI Urbanization Groups.

ESRI ESRI Tapestry Segments are a core component of ALEX Labs’ Real Estate Community DNA™.

Click here for more information about ESRI Tapestry Segments.

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