Urbanization Group 6 Rural


ESRI LifeMode Groups represent Tapestry Segments (specific population groups) that share common experiences, lifestyles, choices or significant demographic traits. Lifemode Groups are a core component of ALEX Labs’ Real Estate Community DNA™.

Rural common characteristics include: 


Least diverse Urbanization Group

80%+ non-Hispanic White
Single-family homes with acreage, farms and rural resort areas
Very low population density

50%+ are 55 years and older

Married couples without children at home
80% are home owners (80%)

Affordable rental housing
Long trips to the store and to work

Drive alone in trucks or SUVs, listening to country radio
Primarily blue collar manufacturing, agriculture, mining and construction
Many are self-employed or retired, 
Satellite TV and landline phones are essential
More conservative spending practices and beliefs

More conservative beliefs
Comfortable and established

Not likely to move


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Rural Maps by ALEX Region

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